How is this survey & forms ranking decided?

Mechanically. The 7 approved survey & forms listings on this page are sorted by their published rating, highest first, with the number of ratings behind each score as the tie-break and the product name as a final tie-break so the order is stable. Those ratings are aggregated from public sources, not collected from Softwr readers, this site hosts no reviews, so the order is a summary of what is already published elsewhere, not a verdict of our own. Nothing on this page is paid placement.

Is this list re-ordered for startups?

No, and it would be dishonest to imply otherwise. The catalogue records no data about which team sizes or roles each tool suits, so the ranking is the same published-rating order as the unsegmented list. What the startups framing changes is which of the figures below matter most. Startups are buying for a headcount they do not have yet, which makes the second and third tier of each ladder more important than the first. Check what the price becomes at ten people.

How much does survey & forms software cost?

Across the 7 survey & forms tools listed here, paid plans start between $100 and $100 a month, with a median entry price of $100. The most expensive single tier published in the category is $500 a month (Retool). 1 of 7 also publish a $0 plan.

What is the cheapest survey & forms software?

Among the ones that charge, Retool has the lowest published entry price at $100 a month. Cheapest and best value are different questions: check which tier the capability you need actually appears in before you compare starting prices.

Is there free survey & forms software?

Yes, 1 of 7 tools in this category publish a plan priced at $0. Each of those also sells paid tiers above the free plan. A tool is only counted as free here when it publishes a $0 plan, an open-source licence, or a starting price of zero, a free trial does not count.

How is survey & forms software usually billed?

freemium (4), subscription (2), quote (1), counted across the 7 listings on this page. The distinction that costs money is per-seat versus flat: a per-user plan at the same headline price scales with your headcount and a flat subscription does not. 1 of 7 tools also keep at least one tier unpriced and sold by quote.

How many pricing tiers do survey & forms tools offer?

2 of 7 tools here publish a plan breakdown, and the median one has 2 tiers. 1 of 7 publish three or more. More tiers is not generosity, it usually means the capability you are buying for sits two rungs above the advertised price, so price your shortlist at the tier that contains it.

How many survey & forms tools are listed on Softwr?

7 approved survey & forms listings appear on this page, including Cognito Forms, GetFeedback, Gravity Forms, Jotform. Each links to a full breakdown with its pricing tiers and plan detail, and the category can be filtered by price and sorted by rating above. You can also read the shortlist view at /best/survey-forms, which ranks the same set by published rating.

Survey & Forms · ranked shortlist

Best Survey & Forms software for Startups in 2026

7 approved survey & forms listings, ordered by published rating with the method stated below rather than assumed. Startups are buying for a headcount they do not have yet, which makes the second and third tier of each ladder more important than the first. Check what the price becomes at ten people.

Tools ranked: 7
Entry price range: $100-$100
Publish a $0 plan: 1 of 7

How this ranking is derived

The sort key

Published rating, highest first. Ties break on the number of ratings behind the score, then on product name so the order never depends on what the API happened to return first. That is the whole rule, there is no weighting, no score of our own, and nothing paid: no sponsored slot runs on these pages.

Where the ratings come from

No listing in this set carries a rating, so the order falls back to name. Those scores are aggregated from public sources rather than collected here, Softwr hosts no reviews of its own, which is also why no rating on this page is marked up as ours in structured data.

What the pool is

Approved survey & forms listings, capped at 20 per page; 7 came back for this one. It is not the whole market, and a tool being absent means we hold no record of it rather than that it failed a test. The unranked full set is on the survey & forms category page.

The ranking

Each entry lists why it sits where it sits, drawn from its own published rating and pricing.

#1
Cognito Forms
Highest rated here
Powerful forms made easy
- No rating on record, so it ranks below everything that has one.
Billing
freemium
Cognito Forms breakdown Compare with GetFeedback
#2
GetFeedback
Customer and employee feedback platform
- No rating on record, so it ranks below everything that has one.
- Its top tier is unpriced and sold by quote.
Billing
quote
Published tiers
1 tier
GetFeedback breakdown Compare with Gravity Forms
#3
Gravity Forms
The most trusted WordPress forms plugin
- No rating on record, so it ranks below everything that has one.
Billing
subscription
Gravity Forms breakdown Compare with Jotform
#4
Jotform
Powerful forms get more done
- No rating on record, so it ranks below everything that has one.
Billing
freemium
Jotform breakdown Compare with Paperform
#5
Paperform
Forms that feel like you
- No rating on record, so it ranks below everything that has one.
Billing
freemium
Paperform breakdown Compare with Retool
#6
Retool
The rapid internal tool platform
- No rating on record, so it ranks below everything that has one.
- Publishes a $0 plan, with paid tiers from $100 a month.
- 3 published tiers, topping out at $500.
Billing
subscription
Published tiers
3 tiers
Tags
integration, low-code, internal-tools, API
Retool breakdown Compare with Wufoo
#7
Wufoo
Build online forms in minutes
- No rating on record, so it ranks below everything that has one.
Billing
freemium
Wufoo breakdown

What survey & forms software costs

Counted from the published pricing of the 7 listings on this page. A tool counts as free only where it publishes a $0 plan, an open-source licence or a starting price of zero.

The only paid entry price: $100Retool
Publish a $0 plan: 1of 7

Only Retool publishes a paid entry price here, at $100.

Entry price is not the ceiling. The dearest published tier anywhere in this category is Retool's at $500 a month, 5× the highest entry price on the page. Read the top of each ladder as well as the bottom, because that is where you land after two years of growth.

1 of 7 publish a $0 plan, and every one of those also sells a paid tier above it.

1 of 7 keep at least one tier unpriced and sold by quote, which in practice means the number you end up paying at the top end is not on this page or on theirs.

Retool pricing

How these vendors bill

The billing model each of the 7 survey & forms listings publishes, counted. Two tools at the same headline price are not the same purchase if one of them charges per seat.

freemium: 4
subscription: 2
quote: 1

Separately, 1 of 7 publish at least one tier with no price attached. Those are sold by quote, so the top of the ladder is negotiable, and unknowable, until you talk to sales.

How to choose between them

Four things the numbers above should change about your shortlist.

Start with the free tiers if there are enough of them

1 of 7 survey & forms tools here publish a $0 plan, which is enough to run a real trial without a purchase order. A free tier is worth more than a free trial when you are evaluating: a trial expires on the vendor's schedule, a free plan expires when you outgrow it. The thing to check before you commit is which of the capabilities below sit above the free line.

Read the spread before you read the features

$100 to $100 is a $0 spread on entry price alone, and a spread that wide is never about polish, it is about who the vendor built for. Tools at the bottom of this ladder are priced for one person or a small team; tools near $100 are priced for a department with a procurement process. Decide which of those you are before you compare capability, or you will shortlist four tools that were never competing for the same buyer.

Check which tier you actually land on

1 of 7 tools here publish three or more tiers, and the median vendor in this category ships 2 of them. The advertised price is the first rung. Price your shortlist at the tier that contains what you need, not at the tier on the pricing page's left edge.

The billing model matters more than the headline number

This category splits across 3 billing models: freemium on 4 listings, subscription on 2, and 1 other arrangement across the rest. A per-user price and a flat subscription at the same headline figure are not the same purchase, the first one grows with headcount and the second does not. Multiply by your real team size before you compare two numbers side by side.

Compare survey & forms tools directly

Every pairing below is a full comparison: the same checklist applied to both, so a gap in one is a gap in the other.

Go straight to the numbers

Build your own comparison See the shortlist instead

Questions people ask about survey & forms software

Answered from the listings on this page, and nowhere else.

How is this survey & forms ranking decided?: Mechanically. The 7 approved survey & forms listings on this page are sorted by their published rating, highest first, with the number of ratings behind each score as the tie-break and the product name as a final tie-break so the order is stable. Those ratings are aggregated from public sources, not collected from Softwr readers, this site hosts no reviews, so the order is a summary of what is already published elsewhere, not a verdict of our own. Nothing on this page is paid placement.
Is this list re-ordered for startups?: No, and it would be dishonest to imply otherwise. The catalogue records no data about which team sizes or roles each tool suits, so the ranking is the same published-rating order as the unsegmented list. What the startups framing changes is which of the figures below matter most. Startups are buying for a headcount they do not have yet, which makes the second and third tier of each ladder more important than the first. Check what the price becomes at ten people.
How much does survey & forms software cost?: Across the 7 survey & forms tools listed here, paid plans start between $100 and $100 a month, with a median entry price of $100. The most expensive single tier published in the category is $500 a month (Retool). 1 of 7 also publish a $0 plan.
What is the cheapest survey & forms software?: Among the ones that charge, Retool has the lowest published entry price at $100 a month. Cheapest and best value are different questions: check which tier the capability you need actually appears in before you compare starting prices.
Is there free survey & forms software?: Yes, 1 of 7 tools in this category publish a plan priced at $0. Each of those also sells paid tiers above the free plan. A tool is only counted as free here when it publishes a $0 plan, an open-source licence, or a starting price of zero, a free trial does not count.
How is survey & forms software usually billed?: freemium (4), subscription (2), quote (1), counted across the 7 listings on this page. The distinction that costs money is per-seat versus flat: a per-user plan at the same headline price scales with your headcount and a flat subscription does not. 1 of 7 tools also keep at least one tier unpriced and sold by quote.
How many pricing tiers do survey & forms tools offer?: 2 of 7 tools here publish a plan breakdown, and the median one has 2 tiers. 1 of 7 publish three or more. More tiers is not generosity, it usually means the capability you are buying for sits two rungs above the advertised price, so price your shortlist at the tier that contains it.
How many survey & forms tools are listed on Softwr?: 7 approved survey & forms listings appear on this page, including Cognito Forms, GetFeedback, Gravity Forms, Jotform. Each links to a full breakdown with its pricing tiers and plan detail, and the category can be filtered by price and sorted by rating above. You can also read the shortlist view at /best/survey-forms, which ranks the same set by published rating.

Keep reading

Neighbouring categories

Adjacent in the same taxonomy, not a ranking.

How this ranking is derived

The sort key

Where the ratings come from

What the pool is

The ranking

Cognito Forms

GetFeedback

Gravity Forms

Jotform

Paperform

Retool

Wufoo